Creativity and Innovation
This overlaps with the concept of entrepreneurship and is applicable also to medium and large companies. Small businesses tend to be focused more on innovation than on process, but have poor business structures. Larger businesses have good formal structures, but often overlook innovative opportunities as a result of inertia. These programs are all about entrepreneurial innovation - one program focuses on taking a fresh look at the core business principles and corporate mission, plus the market (product/customers). Another program takes a specific issue (marketing, new product, strategy, etc.) and explores it using a variety of creative thinking techniques (Six Thinking Hats, Lateral Thinking, ASIT, etc.) as applicable. Another program would work with a specific technique (STH, LT, Mind Mapping, etc.), using a 'live' current issue to practice on. Yet another program looks at Business or Marketing Strategy, applying some of these techniques as part of the facilitation process.